SMART VIRTUAL ANALYST OF GARDENING TRADE (SVAN) is a programme that offers automatic and individual marketing advisory services in respect to analysis of trends in gardening trade. The software allows for generating marketing reports based on up-to-date analytical data regarding trends in the gardening market.

The IT solutions planned for implementation in the web-page forming a part of the project will constitute an innovative way of gathering, processing and presenting the real-time data.

Based on the data flow between the web-page users a database will be simultaneously created that will pertain to the issues, preferences and needs of the gardening market.

The Virtual Analyst will be the mechanism supported by the so-called artificial intelligence and owning to them it will be possible to generate up-to date trade data at any given time.

The marketing innovation is the shorter time and route of data transfer and the possibility of generating analytical trade reports based on the real data by the digital product available online – the first of this kind in the trade.

Intelligent Virtual Analyst (IWA) - The price list

• Package Basic one-time fee: price 199 zl (a simple analysis of the data based on some basic criteria, presentation of results in only one form, such as a table)
• Package Advanced one-time fee: price 399 zl (Advanced analysis of data based on many criteria, the ability to take advantage of the many forms of data presentation table, charts)